9 Ways to have A Good Welcome Page On Facebook

There is a saying...You impress first and it lasts till the end ! Facebook is a platform of people coming from varied background, cultures and languages.. At times you may use this to your advantage but it cam get a bit tricky.To hold on to every visitor on your Facebook Page, you need to be captivating and at the same time be informative. There needs to be a fine balance and your landing page should just set the tone. Here's how you can have a great Welcome Page on Facebook to get you loyal first timers and keep the old fans interested as well!

1. Get a paid welcome page. Allows custom icons: I know you need to spend that extra bit but a paid service goes a long way to establish your identity. It adds so much of creativity to your content and image.
2. Include you tube and flicker links : Take your visitors to some visual platform where you have shared things for them to see and believe in your services and products.
3. Put the description about your company on top: People want to know who you are before anything else. So just write who you are and what you do. Doesn't need to be as lengthy as the info but should give the visitors an idea that this is an official account and they are at the right place!
4. Put a section as" Products" : Show them what you got! A nice way to introduce your product would be to include a small image of a product with a "see more" link. Should sound a bit tempting to them!
5. Include a Greeting : Say hello! If its Christmas decorate your page with snow. Make it relevant to the current time in-order to   make the visitors take notice.
6. Urge the visitors to like the page for staying connected: This is an old one but yes you still need to remind them to like the page. You can try a wall/screen to ensure they really need to like to enjoy a complete look of the page, But that's too harsh mate! 
7. Include New Product releases(upcoming or newly released): Make them come back frequently with your new product releases. Give them a sneak-peek of the things you have in store. They love stories! So give it to them.
8. Include some recent photos or videos: Other than including links of your company's YouTube and Flicker accounts, you may well leave some recent images and videos. Remember not to leave the video on play mode as it makes the loading pretty slow.
9. Include a nice Logo: This could be a dynamic image, but I recommend not to use huge ones.

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Measure Your Online Influence in Social Media Platforms

Unbox You True Reach

One of the most interesting and thought provoking topics included in my under-graduate course was “Influence”. It showed how the most unthinkable and minute elements in society lay claims to political authority and power. Influence could be hidden or displayed openly. Manifestation of Influence in politics relates to diplomatic talks, sanctions and grants. In the era of coalition governments (barring the US and UK) influence is a game-changer in the political arena.

Fast tract and a shift into the digital world. Influence may have different facets to it even in today’s  world of social media. Imagine being a Corporate Relations Manager. You need to build your relations with the present and potential clients. How would you go about doing this? Who would you try to communicate to get the most for your organization. The answer lies in choosing the most Influential ones. And how would you find out these lot of people. Simple. With the launch of services like Klout and PeerIndex. The former has indexed more than 100 Million individuals, scaling their influence on a scale of 1 to 100. Klout goes on to determine your actual reach and the impact your actions have based on your online interaction.

Be the Leader of the Pack

Who would benefit from these values of influences?

A host of people. 

Students- Consider an election. You would definitely try to gain the upper hand by bagging the most influencers on your side. Students are so often glued to social media platforms and hence their measurement of influence could be quite helpful.

Corporates- How about saving a few thousand bucks in advertising? Well this is exactly what you may end up doing if you are able to secure some influential clients. Business we know thrives by the word of mouth.It would also enable the organizations to recruit the best person for the job.

Politicians- Movements, demonstrations and demands could be a success or a failure depending on the influence a group has. If you get the most influential ones on your side possibilities are you may end up with not only the numbers but also the means and resources.
Or simply get your Influence Score and if you happen to be on the higher side than your pals you have the right to all the bragging rights.

For measuring your influence visit:

http://klout.com
http://empireavenue.com/
http://www.peerindex.com/